კონკურსი საწარმოს ბრენდირებაზე - Green Lab

კონკურსის შესახებ:

The USAID Agriculture Program is implemented by CNFA in Georgia. The USAID Agriculture Program is a five-year activity that aims to accelerate growth of agricultural sub-sectors that demonstrate strong potential to create jobs and increase micro, small and medium enterprises (MSME) revenues. The USAID Agriculture Program provides competitive cost-shared grants and technical assistance (TA) to address identified gaps in horticultural value chains (VCs), namely berries, stone fruits, pome fruits (apples), culinary herbs, perishable vegetables, table grapes, mandarins and nuts, that will result in the improved productivity and productive capacity of MSMEs, strengthened value chain linkages, increased access to markets, and improved capacity of MSMEs, cooperatives, associations and service/information/extension providers.

In February 2019, the USAID Agriculture Program launched a technical assistance program for Georgian agribusinesses operating in the Program`s priority value chains (VCs). One of the priority areas for assistance is branding and marketing, both for primary producers and food processors, as a strong, well-positioned brand is vital to Georgian agribusinesses across all VCs. It provides a competitive advantage that contributes to increased numbers of customers, sales, and sustainability. With this in mind, the Program provides a cost-shared branding support for grant recipients and beneficiaries to help them develop:

** Brand name, logos, labels, and packaging
** Promotional materials and promo campaigns
** Informational websites.

By this RFQ, the USAID Agriculture Program intends to support Green Lab Ltd, that is a start-up business, established through financial support from Crystal Ltd and the USAID YES - Georgia. The company operates a modern greenhouse and produces diverse species of micro greens, vegetables and lettuce, utilizing organic seeds and modern practices of organic production. The company`s cooperation directions with Program`s partner Retail Association envisions facilitated access of Green Lab`s products to retail network that requires appropriate branding and packaging design.

See full RFQ in the attached file.

Offers must be received no later than 16:00, Georgia Standard Time, on July 27, 2021.

წყარო: http://jobs.ge